Lunch Club

Christopher Neitzert
6 min readSep 19, 2024

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It was the second half of the ’90s, the back end of the digital revolution when the World Wide Web was strung up like Christmas lights across the Information Superhighway. Money flowed like cheap champagne at a startup launch party, and companies were lighting cash on fire just to say they had a web presence. Everyone saw it coming, and they were all racing down the mountain to stay ahead. Companies were throwing money into the void like frantic skiers tossing off gear, hoping to gain a little more speed before the whole thing swallowed them up. My buddy Al and I? We were right in the thick of it, grinding at a Silicon Alley DotCom, living off caffeine and code.

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When the days dragged us down, we’d pull ourselves out of the digital haze, squinting into daylight around noon, and head to what we called Lunch Club. The first and only rule of Lunch Club was never share our lunch spots with outsiders. You talk, the lines grow, and long lines meant wasted lunch breaks stuck queuing. In lower Manhattan, a good spot could disappear under a blizzard of hungry yuppies the second someone posted about it in a web forum or on a mailing list. Then, suddenly, you’re back at your desk, eating a cold sandwich, staring at a blinking cursor, wondering where your life went wrong.

Six days a week, we kept the gifs animated and the servers cranking out pages — our days reduced to cycles of code and crashes, while the office buzzed with our own unique brand of DotCom mania. Lunch was our escape. A tight half hour to get in, eat, and get back before anyone noticed. No waiting in line, no overcrowded, overpriced joints. We had our system: hidden spots tucked away in the corners of lower Manhattan, where the food was hot, fast, and unknown to the masses.

Then came the acquisition. Our company swallowed another firm like a snowstorm burying a city block. Beneath a mountain of jargon, synergies, and PowerPoint decks, the firm was no more. But out of the drift came Peter, the new Chief Creative Officer. The guy could’ve stepped straight out of central casting, with an MBA from Harvard polished so bright it could light up Times Square. His smile? Too perfect, like it had been handed out with his degree, along with a certificate in corporate charm.

We gave him the rundown, showed him the ropes, and despite every gut instinct screaming “avalanche warning!”, we invited him to join us at Lunch Club.

We laid down the law: Do not share the spot with anyone. Peter nodded and played along as we guided him down the twisted alleys of Chinatown. Below Canal, above East Broadway, where the streets were a maze and most people stuck to the main drag. We led him to the door, tucked between two shops hawking gadgets straight from Hong Kong. If you didn’t know it was there, you’d never find it.

We pushed through the door, navigating a dingy tiled hallway that snaked up a half-flight of stairs before dissapearing into more doors. The smell hit first — spices, steam, the unmistakable scent of something exotic and delicious. Inside, it was packed, but not with tourists. Plastic tablecloths draped over cheap tables. Old women pushing carts piled high with bamboo steamers full of dumplings, plates of steamed rice and veggies. It wasn’t fancy, but it was our little secret, Lunch Club.

We sat down, no menus, or at least none in English, just the universal language of pointing and nodding. The carts rolled by, and soon the table was stacked with dumplings, bao, ribs — everything we could eat and more. We devoured it all, knowing the clock was ticking. Thirty minutes gone as fast as the food.

an ai imagined interior to the dimsum place in chinatown
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When the meal was done, we stacked our plates and paid in cash. Full-bellied and satisfied, we marched back to the office, the weight of our meal slowing our pace but clearing our heads. The kind of lunch that made the grind easier, a small victory in a world that barely let you catch your breath before shoving the next thing down your throat.

As we hit the lobby of our office, just before the stainless-steel elevator doors, we turned to Peter. We hammered it home one last time: “Do not share the spot with anyone.” We said it slow, firm, like a warning. Peter nodded, but we didn’t stop there. We explained why, again, in black and white: “You tell one person, and suddenly the whole city knows. You’ve seen the lines at every other place. Once they find this spot, it’s game over. No more Lunch Club.”

Peter smiled, too easily, too confidently, and assured us he got it. We believed him — well, mostly. It was a simple rule. What could go wrong?

But as the months rolled on, the workload grew heavier. Lunch breaks became a luxury we couldn’t afford. It was takeout at our desks, mostly. Al and I stuck it out as long as we could, but eventually, we gave in to the grind. One day, we managed to break free, and we headed back. Lunch Club needed to breathe.

Navigating the familiar streets, we fell into our usual rhythm — dodging crowds, weaving through side alleys, the routine so practiced we could do it in our sleep. The closer we got, the more we could already taste those dumplings. But as we rounded the corner, we stopped cold.

A line.

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Not just a few people, but a horde stretching down the block, shoulder to shoulder with eager hungry Manhattanites. All waiting. For what? We knew, but didn’t want to admit it, yet.

Each step forward turned disbelief into dread. The line curled around the corner, right up to our door — the nondescript entrance we’d slipped through countless times, now propped open, swarming with people who had no business being there. Our sanctuary, Lunch Club overrun.

The crowd buzzed, full of anticipation. They had no idea what they had stumbled upon. But we did. We pushed through, moving like we were sleepwalking through a nightmare. And there, plastered on the non descript door’s window like an eviction notice, was a printout of a magazine article: “Best Dumplings in NYC.” We leaned in, scanning the byline. And there it was. The author’s name hit us like a gut punch, written by Peter’s wife.

None of us had known. She was an editor at that magazine, and we had no clue. Our secret wasn’t just out — it had been handed over on a silver platter to the entire city, with Peter playing the role of Judas to our Lunch Club.

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We managed to squeeze in one last meal there, but it wasn’t the same. The food tasted off, like it had turned cold in our mouths. The room, once our haven, now felt distant and exposed. Lunch Club — our Lunch Club — was finished. Just like that, it was gone.

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Christopher Neitzert

http://www.neitzert.io - Human, Hacker, Technologist, Occasional Artist. Aude sapere, audacia necessaria!